This course, designed specifically for marketing professionals, business owners, entrepreneurs, and others in related fields, aims to provide a deep understanding of how to use ChatGPT, Midjourney and other AI tools effectively to achieve business goals especially in content creation.

Length of Training: 2 days (14 hours)

Course Learning Outcome:

1. Understand the fundamental workings and potential applications of ChatGPT in a business setting.
2. Generate high-quality content for a range of platforms including blogs, social media, and professional documents.
3. Apply advanced techniques to effectively prompt ChatGPT for specific outcomes.
4. Understand the functionalities and potentials of the Midjourney and other AI tools.
5. Apply the skills learned to create a variety of art pieces like social media posts, portraits, posters, icons, and many more.

Module 1: Introduction to ChatGPT

• What Is ChatGPT and Why Should You Care?
• ChatGPT vs ChatGPT Plus vs Bard vs Bing Chat
• A Tour Through The ChatGPT Interface
• GPT Model Versions and ChatGPT Plus

Module 2: Fundamentals of ChatGPT

• The ChatGPT Training Data & Understanding Tokens
• It's All About Word Prediction